How do I choose a list of  key words and phrases for my site?

This is a question many clients ask and is a reasonable question. Often a web site owner will not think outside the box for search words that may find new customers or clients. Below I will list several ways to process a full list of viable key words for your business.

First write down the list of key words and phrases you would use to find your business. Have several other people to do the same. Ask as many different types of people as possible to do this for you. Choose the people you ask by age, sex, demographics, and any other variable that may suit your business.

Enter searches into a search engine like Google, Bing, or Yahoo and see if competing businesses come up.

Use your search words and phrases to do a search and research the companies that come up by reading through the content on their pages, paying close attention to key words and phrases that would relate to your business. You will be surprised at the words you may have never considered.

Use a key word generator tool to help in this process Google has a great tool for AdWords campaign that works very well. You can find the tool HERE.

If you are in need of Search Engine Optimization (SEO) and are looking for a company that has the experience and knowledge to place you where you want to be in an organic search, contact DeZineZone today  for a free no obligation consultation and quote 1-877-578-4591 or send us an e-mail

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E-commerce is a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed e-commerce sites.

Search Engine Optimization or SEO is a term widely used today by many e-commerce sites.  For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines use only the ten top search results in the first page. Making it to the first page, more so to the top three is a barometer of a sites success in search engine optimization. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

But, it is essential to grab a hold of that spot or make your ranking even better. As I aforementioned, each day is a new day for all e-commerce sites to make them selves rank higher using search engine optimization. It is imperative to make your site better and better everyday.

So just what is search engine optimization and do you have to use it? The answer to why you have to use it is an easy one. You need search engine optimization to be number one, or maybe at least make your site income generating.

With search engine optimization you can get the benefit of generating a high traffic volume. Let’s just say you get only a turn out of successful sales with 10 to 20 percent of your traffic. If you get a hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all.

So once again, what is search engine optimization? Search engine optimization is utilizing tools and methods in making your site top ranking in the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.

Search engine optimization requires a lot of work to be fully realized. There are many aspects you have to change in your site or add as well to get search engine optimization. These will include getting lots of information about the keyword phrases that are popular in regards to your sites niche or theme.

You may also need to rewrite your sites contents so that you could get the right keyword phrases in your site without making it too commercial but light and informative. There are certain rules and guidelines to be followed with making your site’s content applicable and conducive to search engine optimization.

You will also need to collaborate with many other sites so that you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the internet for many useful help. Tips, guidelines and methods for search engine optimization are plenty to be found. Read many articles that can help you optimize your site in search engine results. The more knowledge and information you gather the better. This will all help you in getting those high rankings. This may require a little time and effort in your part but the benefits will be astounding.

If you can part with some money, there are many sites in the internet that can help you in search engine optimization. There are many sites that help in tracking keyword phrases that can help your site. There are also some content writers that have lots of experience in making good keyword laden content for your sites that have good quality.

Act now and see the benefits garner with search engine optimization. All of these will result to better traffic and more business for your site and company.

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What is a list

Very simply put, a list is an e-mail address opt-in list (a list people voluntarily join) that you can use for marketing your products or services. This is not a list you compile from searching for e-mail addresses or use e-mail harvesting software, as those techniques are illegal and will get you listed as a spammer.

Why Do I need One?

The purpose of building a list is acquire another means of marketing. Once you have built your list (We will discuss how to build a list in our next post.) you will have another marketing tool to legally silicate your products or services. The more avenues you have to get people to know and trust you, the more clients you will acquire. Building trust comes with time. Proving your ability and knowledge will help build that trust.

DeZiner

DeZineZone

Toll Free: 1.877.578.4591
Cell: 1.716.578.0475
gwhite@dezinezone.com

Site: http://www.dezinezone2002.com
Blog: http://www.dezinezone.com

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The most useful  marketing tool ever has come about through social media. What is social media? Sites like facebook.com, linkedin.com, twitter.com, del.icio.us, digg.com, and  youtube.com just to name a few, are all what are called social networking or social bookmarking sites. They are all places to interact with other people and share information and ideas. You can also market your products or sites through these sites with millions of other users.

Signing up for an account and using these sites is free. Every site that gives you the opportunity to interact with large groups of people at no charge are beneficial for including links back to your site or product pages.

Many of these sites like del.icio.us, and digg.com link back to information within your site or blog. Writing unique articles with information related to your site or product and then networking the article  to to these sites will also get people backto your site or product.

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Choosing the right affiliate program

On November 22, 2009, in Affiliate Marketing, by DeZiner


If you choose to make money online through affiliate programs you will want to do some research first. Choosing the correct affiliate to market is critical in an effective affiliate marketing program.

When choosing an affiliate, you want to consider whether or not they will be competing for your business. It is important to have programs that are relative to what you do but not in direct competition with you. A good example of an affiliate you might want on a web design website would be a software company. They are very related to what you do but would in no way be any competition for you.

Percentages you will make off the program should also be considered. Some advertisers are willing to share a fare profit with you and some want to pay peanuts. If you are going to spend time advertising for a company, you want it to be worth your while.